Thursday, 28 January 2010
Team of the day: F. Henriquez/ K. Jeszenszky/ D. Leicht / P. Poëll
Amazingly everybody still managed to survive the night, despite the allegedly smelly and dirty rooms. After a delicious breakfast everybody was fit and ready for what was to be a quite business-heavy day.
In the morning we were joined by Mr. Salil Godika, the Chief Strategy Officer of MindTree Limited. His presentation took place in the hotel’s own conference room, where he introduced our knowledge-thirsty students to his business. MindTree Ltd is globally operating IT Solutions Company that specialises in IT services, testing, infrastructure management and technical support, as well as product engineering and knowledge services. Mr. Godika himself was working for MindTree for around 3 years, after having acquired his degree in Boston (US) and having worked in the Indian IT industry for already 14 years. After giving us a brief overview of the overall market situation in India, he went on to talk about the developments in the Indian IT business in the past 15 years. As of 2006, India has become the most favourite destination for IT businesses, due to their focus on cost efficiency, enhanced customer value and quality based on established CMMI standards. He also attributed the success of Indian IT companies to the drive and ambition of Indian talent in the IT sector, their general proficiency in English, as well as the ability to marry cost advantages with a reasonable amount of technological innovation.
As MindTree Ltd. is concerned, Mr. Godika distinguishes itself from the competition through outstanding customer satisfaction, which stems from a highly motivated workforce that sees MindTree as their employer of choice. The company has also won several prestigious awards, among them the MAKE (Most Admired Knowledge Enterprise) award for innovation and knowledge creation. When asked about the future challenges of his company, Mr. Godika stated that his company of course wants to stay competitive, but at the same time wants to move up the value chain through greater innovation, ultimately reaching higher economies of scale.
After this very insightful presentation we immediately had to rush off to our next meeting, which took place at the headquarters of Titan Industries, situated about a two-hour drive outside of the city of Bangalore. Due to the time constraints we had to eat lunch on our way there.
We arrived at the Headquarters of Titan Industries and where greeted by the Chief Manufacturing Officer and Senior Vice President M.S. Shantharam. He introduced us to the business of Titan Industries Ltd., which engages in manufacturing and retailing watches, clocks and jewellery in India as well as internationally. As a part of the Tata Group, they sell watches under brand names like Titan, Sonata, Fastrack or Xilis, through department stores or their own “World of Titan” showrooms. In 2007, they introduced a line of eyewear and in 2008 a line of high-end jewellery. As of today, Titan Industries is India’s largest jewellery retailer and one of the largest retail chains in India altogether. Attempts were made to conquer the European and the US markets, but ultimately failed due to the lack of acceptance (EU) and bad timing (US). Over 300 new models are introduced each year and production is spread over 10 manufacturing plants across India.
The presentation was followed by a tour through one of the manufacturing plants of Titan. The students got a close look at how all the tiny parts that are needed for the movement of the watches are manufactured and brought together. The original machines, some of them still operating, where bought, where else, in Switzerland. After this spectacular tour we were given the chance to buy some souvenirs at one of the “World of Titan” showrooms. This concluded our visit to Titan Industries, and we made our way back to the hotel.
For the evening, everyone was free to do some shopping at the famous Mahatma Gandhi Road and to eat dinner individually. The students that were tired of Indian food took the opportunity to go to the huge Hard Rock Cafe Bangalore, where they served “genuine” hamburgers and French fries, and guests were entertained by a life band until midnight. All in all the perfect ending of a busy day.
(Some pictures to follow!)